Company Description CollegeChalo (CC) is a multiuser platform that connects students, CC experts, and universities through reliable and authentic information across diverse knowledge domains. As India’s “smartest college gateway,” CC blends higher education expertise with technology, innovation, and transparent operations. The platform supports informed decisions about colleges and courses while providing broader guidance on academic and career pathways. Beyond education, CC focuses on overall personality development for new generations, creating a dynamic hub for growth-oriented activities. Team members contribute to an evolving product that aims to make higher education more accessible and meaningful.
Role Description The Digital Marketing Specialist role at CollegeChalo is a full-time, on-site position based in Delhi, India. The specialist will plan, execute, and optimize digital marketing campaigns across social media, search, and other online channels to increase brand visibility and user engagement. Daily responsibilities include managing social media accounts,



developing content calendars, running paid and organic campaigns, monitoring performance metrics, and refining strategies based on data insights. The role involves collaboration with content, product, and business teams to ensure consistent messaging and alignment with student and university needs. The specialist will also track competitors, identify current growth opportunities, and support promotional activities, webinars, and events.
Qualifications
Strong digital marketing skills, including Digital Marketing, Online Marketing, and Web Analytics.
Proficiency in Social Media Marketing, with experience managing multiple platforms and campaigns.
Effective Communication skills, with the ability to craft clear messaging and collaborate across teams.
Familiarity with SEO/SEM tools, marketing automation platforms, and campaign tracking technologies.
Bachelor’s degree in Marketing, Communications, Business, or a

📌 Digital Marketing Specialist (India)
🏢 CollegeChalo
📍 India