Develop product positioning, messaging, and launch strategies

âDevelop product positioning, messaging, and launch strategies

âCreate scientific and marketing communication for products

âBuild doctor-facing, consumer-facing, and sales enablement materials

âConduct competitor analysis and market research

âCoordinate with sales, medical, product, and marketing teams

âSupport product launches, training programs, and GTM initiatives

âPlan and coordinate participation in conferences, CMEs, medical events, and industry

activations

âDevelop marketing and scientific communication materials for conferences, doctor

engagement programs, and events

âWork closely with KOLs, doctors,



and medical stakeholders for brand and product

visibility initiatives

âSupport execution of on-ground and digital medical marketing initiatives to strengthen

product adoption and awareness

Requirements

3â6 years of experience in product marketing, PMT, healthcare marketing, or medical

devices

Robust understanding of healthcare/medical communication

Excellent presentation and communication skills

Experience working with doctors or healthcare ecosystems preferred

MBA/Pharma/Healthcare background preferred

📌 Product Marketing Specialist (Thane)
🏢 ANRGI TECH
📍 Thane