Role Overview

Kanerika is looking for a Senior SEO Strategist who doesn’t just “optimize pages,” but builds
scalable, AI-driven growth systems. This role sits at the intersection of SEO, automation, and
revenue strategy—where experimentation meets execution.

You will be responsible for driving organic growth that contributes directly to a $35M
pipeline target for 2026, while positioning Kanerika as a globally recognized data & AI brand
across the U.S. and Europe.

This is a player-coach role—you’ll execute hands-on while mentoring junior talent and building
repeatable systems that scale.

Why Kanerika

At Kanerika, we operate like a lab more than a factory. Ideas get tested. Systems get rebuilt.
What worked yesterday is challenged today.

You’ll work on:

● Cutting-edge AI + SEO convergence (programmatic, Agentic workflows)

● High-impact global campaigns across North America and Europe

● A culture that values ownership, speed, and intellectual curiosity

Requirements

Key
Responsibilities

1. SEO Strategy & Revenue Alignment

● Build and execute a global SEO
strategy aligned to a $35M revenue pipeline target (2026)

● Identify high-intent keyword
clusters across services, solutions, and migration-led growth pages

● Own organic contribution to
pipeline, not just traffic metrics

2. Core SEO Execution (Foundational Excellence)

This is where consistency beats
cleverness.

● Conduct comprehensive keyword
research (short-tail, long-tail, intent-driven clustering)

● Perform on-page optimization:

○ Meta titles, descriptions, headers

○ Keyword placement and semantic
optimization

○ Content structure and readability

● Manage technical SEO hygiene:

○ Crawl ability, indexing, XML
sitemaps, robots.txt

○ Core Web Vitals and page speed
optimization

○ Fixing broken links, redirects,
canonical issues

● Execute internal linking
strategies to improve authority flow and discover-ability

● Perform regular SEO audits and implement fixes proactively

● Monitor rankings, traffic, and
engagement metrics using SEO tools

3. AI-Driven & Programmatic SEO

● Design and deploy programmatic
SEO frameworks using AI workflows

● Implement SEO GEO scripting
using Claude Code or equivalent tools to scale content and optimization

● Build systems for high-volume
page generation with quality control

4. Automation & Cloud-Driven SEO Operations

● Leverage cloud automation to streamline SEO workflows (audits, reporting, publishing)

● Build repeatable pipelines for:

○ Content production

○ Internal linking

○ Technical SEO checks

● Focus on efficiency and scale
over manual execution

5. Content Strategy & Optimization

● Partner with content teams to
develop SEO-driven content calendars

● Optimize existing content for:





○ Improved rankings

○ Higher engagement and conversions

● Ensure alignment with search
intent across the funnel (TOFU, MOFU, BOFU)

● Drive content refresh and
pruning strategies

6. Experimentation at Scale

● Run small-scale SEO experiments
rapidly, then scale winning strategies

● Test:

○ Content formats

○ SERP features

○ AI-generated vs human-assisted
content

● Establish a continuous
optimization loop

7. Authority Building & Link Growth Engine

● Own and scale:

○ Link insertions

○ Guest posting programs

○ Link exchanges and partnerships

● Conduct backlink audits and
disavow toxic links where necessary

● Manage and grow inbound
requests for collaborations and paid placements

● Build a sustainable backlink
acquisition engine that compounds over time

8. Global Brand Expansion

● Strengthen Kanerika’s search
visibility in the U.S. and Europe

● Localize and optimize content for regional
search behavior and intent

● Position Kanerika as a thought
leader in data, AI, and analytics

9. Analytics, Reporting & Insights

● Track and report on:

○ Organic traffic

○ Keyword rankings

○ Conversion rates and pipeline
contribution

● Use tools like:

○ Google Analytics

○ Google Search Console

○ SEO platforms (Ahrefs, SEMrush,
etc.)

● Translate data into actionable
insights and strategy adjustments

10. Team Leadership & Mentorship

● Mentor and coach junior SEO
resources

● Establish SOPs and quality
benchmarks

● Operate as a hands-on leader
(player-coach mindset)

11. Thought Leadership & Continuous Learning

● Stay ahead by actively following SEO
and AI thought leaders

● Bring in new ideas from:

○ AI search evolution

○ Algorithm shifts

○ Emerging tooling ecosystems

Qualifications

● 5–8+ years in SEO, preferably in B2B,
SaaS, or consulting environments

● Proven experience in driving
measurable pipeline or revenue via SEO

● Strong hands-on experience across:

○ Technical SEO

○ On-page & off-page SEO

○ Content strategy

● Experience with AI-assisted SEO
workflows and automation tools

● Familiarity with programmatic
SEO and large-scale content systems

● Experience with cloud platforms
or automation frameworks is a plus

What We’re Looking For

Someone who respects the basics—but
doesn’t stop there.





● Meticulous with fundamentals, but always thinking ahead

● Experimental and data-driven

● Industrious and
execution-focused

● Able to balance precision with
speed

● Comfortable operating in a world
where SEO is rapidly evolving with AI

Success Metrics

● Contribution to $35M marketing
pipeline (2026)

● Growth in organic traffic and
qualified leads

● Improvement in keyword rankings
and SERP visibility

● Increase in domain authority
and backlink quality

● Scalable SEO systems and automation frameworks
deployed

Benefits

Benefits

1. Culture:

a. Open Door Policy: Encourages open communication and accessibility to management

. b. Open Office Floor Plan: Fosters a collaborative and interactive work environment.

c. Flexible Working Hours: Allows employees to have flexibility in their work schedules.

d. Employee Referral Bonus: Rewards employees for referring qualified candidates.

e. Appraisal Process Twice a Year: Provides regular performance evaluations and feedback.

2. Inclusivity and Diversity: a. Hiring practices that promote diversity: Ensures a diverse and inclusive workforce.

b. Mandatory POSH training: Promotes a safe and respectful work environment.

3. Health Insurance and Wellness Benefits:

a. GMC and Term Insurance: Offers medical coverage and financial protection.

b. Health Insurance: Provides coverage for medical expenses.

c. Disability Insurance: Offers financial support in case of disability.

4. Child Care & Parental Leave Benefits:

a. Company-sponsored family events: Creates opportunities for employees and their families to bond.

b. Generous Parental Leave: Allows parents to take time off after the birth or adoption of a child.

c. Family Medical Leave: Offers leave for employees to take care of family members' medical needs.

5. Perks and Time-Off Perks:

a. Company-sponsored outings: Organizes recreational activities for employees.

b. Gratuity: Provides a monetary benefit as a token of appreciation.

c. Provident Fund: Helps employees save for retirement.

d. Generous PTO: Offers more than the industry standard for paid time off.

e. Paid sick days: Allows employees to take paid time off when they are unwell.

f. Paid holidays: Gives employees paid time off for designated holidays.

g. Bereavement Leave: Provides time off for employees to grieve the loss of a loved one.

6. Professional Development Benefits:

a. L&D; with FLEX- Enterprise Learning Repository: Provides access to a learning repository for professional development.

b. Mentorship Program: Offers guidance and support from experienced professionals.

c. Job Training: Provides training to enhance job-related skills.

d. Professional Certification Reimbursements: Assists employees in obtaining professional certifications.

e. Promote from Within: Encourages internal growth and advancement opportunities.

📌 Senior SEO Strategist (AI-Native Growth) (Hyderabad)
🏢 Recognized
📍 Hyderabad