Job Requirements
Website Roadmap
- Define and own the website product roadmap aligned with business goals.
- Conduct user research and competitor analysis to identify opportunities for recent features and enhancement.
- Partner with UX/UI agencies to create intuitive, responsive, and engaging web experiences.
- Collaborate with developers to implement features and ensure timely, high-quality delivery.
- Use analytics tools (e.g., GA4) to monitor performance and guide data-driven decisions.
- Understand the features offered by the CMS platform (Sales Force)and try to maximise the usage to improve TAT for website updates like landing page creation, blog addition etc.

Performance measure:
- Timely go live of Features
- Improve User experience through design and content interventions
- Utilization of the features
- Business impact/improvement in the experience from the roll out

Improving the Website Funnel and Engagement
- Create use cases to engage users within the website to increase the traffic-to-conversion ratio
- Personalise experience for the users based on interaction,



demographics, etc
- Collaborate with the content team to create a content strategy for the website. For example, add engaging modules to the website to create rich content for customers to help make decision-making easier
- Creating lead journeys to increase leads for omni channel conversions

Performance Measure
- Reduce Funnel Drop Off Rate and increase conversion.
- Personalisation experiments to increase engagement rate
- Leads to store

Website Experience & Insights
- Manage website experience - Ensuring the website assets/images are refreshed on a timely manner.
- Understand the online customer - triggers, motivations, barriers to purchase. Share customer insights from the website which can shape the next growth opportunity
- Campaign go live - Collaborate with internal stakeholders to get the campaign live on the website
- Plan the website calendar based on the business goals
- Ensure the we

📌 Product Manager (Bengaluru)
🏢 Titan Company
📍 Bengaluru