Job Description: E-Commerce Executive – PPC Ads

Location: Mumbai
Department: E-Commerce & Digital Marketing
Employment Type: Full-Time

About the Role

We are looking for a data-driven and performance-focused E-Commerce Executive – PPC Ads to manage and optimize paid advertising campaigns across e-commerce marketplaces and digital platforms. The ideal candidate will have experience in marketplace advertising, campaign optimization, and driving profitable sales for a skincare or beauty brand.

Key Responsibilities

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Plan, execute, and optimize PPC campaigns across Amazon, Flipkart, Nykaa, Blinkit, Instamart, and other relevant marketplaces.

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Manage paid campaigns on Meta (Facebook & Instagram) and Google Ads to drive website and marketplace sales.

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Monitor campaign performance, including ROAS, ACOS, CTR, CPC, conversion rate, and revenue.

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Conduct keyword research and competitor analysis to improve campaign performance.

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Optimize product listings in collaboration with the content and design teams to improve ad effectiveness.

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Manage advertising budgets and ensure efficient spend allocation.

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Analyze sales trends, customer behavior, and campaign insights to recommend growth strategies.

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Coordinate with marketplace account managers for promotional opportunities and ad support.

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Prepare weekly and monthly performance reports with actionable recommendations.

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Stay updated with marketplace advertising features, digital marketing trends,



and industry best practices.

Required Qualifications

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Bachelor's degree in Marketing, Business, E-Commerce, or a related field.

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2–4 years of experience in PPC advertising for e-commerce or D2C brands.

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Hands-on experience with Amazon Ads, Flipkart Ads, Nykaa Ads, Meta Ads, and Google Ads.

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Solid analytical skills with proficiency in Excel/Google Sheets.

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Understanding of marketplace algorithms, campaign optimization, and performance marketing metrics.

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Experience in the skincare, beauty, or FMCG industry is preferred.

Key Skills

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PPC Campaign Management

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Amazon & Marketplace Advertising

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Google Ads & Meta Ads

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Performance Marketing

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ROAS & ACOS Optimization

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Keyword Research

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Data Analysis & Reporting

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Budget Management

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MS Excel / Google Sheets

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Communication & Collaboration

Key Performance Indicators (KPIs)

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Return on Ad Spend (ROAS)

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Advertising Cost of Sales (ACOS)

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Sales Growth

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Conversion Rate

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Click-Through Rate (CTR)

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Cost Per Click (CPC)

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Customer Acquisition Cost (CAC)

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Campaign ROI

What We Offer

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Opportunity to work with a fast-growing skincare brand.

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Performance-driven work environment with growth opportunities.

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Exposure to leading e-commerce marketplaces and digital advertising platforms.

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Competitive salary and performance incentives.

📌 E-Commerce Executive (ADs) (Mumbai)
🏢 Nameless
📍 Mumbai