Job Description - Digital Marketing
Executive

Shaping
and growing brands today and tomorrow!

Content Whale is a content writing company based in
Mumbai that caters to 42 different content types. We believe every company is a
content -driven company. Working on a 360 -degree approach, the sole motto is to
create a positive online impact. We help our clients in a 3 -fold manner -
strategy making, content writing, and graphic curation.

Our
team boasts 600+ ingenious writers, veteran editors with a keen eye for detail,
and highly versatile freelancers who have served several renowned industry
brands as well as smaller franchises. What motivates us is simple - using our
experience to provide real solutions to our clients, via the customized
services we offer.

Roles & responsibilities

· Create strategies to build a lasting digital connection with the
customers

· Prepare online newsletters and promotional emails and fulfil their
distribution through various channels

· Provide creative ideas for content marketing and update the website
accordingly

· Collaborate with designers to improve user experience

· Assist in outbound or marketing activities by demonstrating expertise
in various areas (content development and optimization, advertising, marketing,
etc.)

· Get insights of online marketing trends and curate fresh
strategies

· Create a monthly content planner for guest posting sites, Press
releases, Quora, and other online platforms

· Overview outreach campaigns & collaborations

· Overview the ORM activities related to platforms like Trustpilot,
Goodfirms, Clutch, etc

· Carry out tasks related to SEO (diligently work towards ranking the
website on the top)

· SEM (run Google ads with proper ROI)

Requirements

· Proven experience as Digital Marketing Executive or similar role (At
least 1 -year experience)

· Excellent understanding of digital marketing concepts and best
practices

· Experience with B2B social media, Email campaigns, SEO, and SEM

· Perfect knowledge of web analytics tools

· Solid computer skills, including MS Office, marketing software (Adobe
Creative Suite, SEMRush, & CRM) and applications (Web analytics, Google AdWords’,
Google search console, etc.)

· Skills and experience in creative content writing and marketing

· Analytical mindset and critical thinking

· Valuable communication skills

· Ability to think out of the box.

· Good content writing skills

Advantages:

· Health Insurance

· Paid Sick Leave

Perks:

30,000
to 35,000/ -