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Key Responsibilities:

1. Customer Relationship Management:

- Build and maintain solid relationships with key modern trade accounts, including supermarkets, hypermarkets, and retail chains.
- Act as the primary point of contact for assigned accounts, addressing concerns, and ensuring high levels of customer satisfaction.

- Sales Planning and Execution:

- Develop and implement sales plans to achieve assigned targets.
- Analyze sales data and market trends to optimize product placement and performance in stores.
- Ensure timely replenishment of stocks and minimize stockouts.

- Business Development:

- Identify new opportunities within the modern trade channel to expand the customer base.
- Negotiate and finalize annual agreements, promotions, and visibility plans with key accounts.

- Promotions and Campaigns:

- Execute trade promotions, in-store activations, and other marketing activities in collaboration with the marketing team.
- Monitor the performance of campaigns and suggest improvements for future initiatives.

- Merchandising:





- Ensure products are properly displayed and meet planogram guidelines.
- Coordinate with store teams to enhance visibility through shelf space, end caps, and promotional displays.

- Inventory and Stock Management:

- Monitor inventory levels and work with the supply chain team to ensure timely deliveries.
- Prevent product expiries and minimize returns through effective stock rotation.

- Reporting and Analysis:

- Maintain records of sales, orders, and promotional activities.
- Prepare weekly and monthly reports on sales performance, competitor activities, and market trends.

Key Skills and Competencies:

- Strong understanding of the modern trade ecosystem and key account management.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to analyze data and make data-driven decisions.
- Strong organizational and time-management skills.
- Proficiency in MS Office (Excel, PowerPoint, Word) and familiarity with CRM tools.

📌 Sales Executive Modern Trade Pune
🏢 Talent Leads Consultants
📍 Pune