Location:

Noida

Experience:

2–5 Years | Digital Marketing Agency Preferred

Key Responsibilities

- Plan, execute, and optimize performance campaigns across

DV360, Google Ads, Meta, LinkedIn and X

.

- Manage campaign budgets, targeting, bidding, remarketing, A/B testing, and optimization.

- Handle

Search, Display, Video, Shopping, Lead Generation, and Programmatic campaigns

.

- Track and optimize KPIs including

CPC, CPL, CPA, CTR, ROAS, and ROI

.

- Develop media plans and performance strategies based on client objectives.

- Monitor and analyze campaigns using

GA4, Google Tag Manager, Meta Pixel, Conversion API, and Looker Studio

.

- Prepare performance reports and provide actionable optimization insights.

- Collaborate with creative and client servicing teams to improve campaign performance.

Qualifications

- Bachelor's degree in Marketing, Advertising, Business, or related field.

- 2–5 years of hands-on Performance Marketing experience

, preferably in a digital agency.

- Strong proficiency in

Google Ads and DV360

, with valuable experience in Meta and LinkedIn Ads.

- Strong analytical, reporting, optimization, and communication skills.

📌 Performance Marketer (Noida)
🏢 IBROAD Media
📍 Noida