16 Aug
|
My Wall
|
Gurugram
Company Description
MyWall is a creator-first platform that helps influencers turn their passion into meaningful opportunities without limits. We recognize the real-world impact of creators, enabling them to drive demand for restaurants, hotels, and lifestyle experiences through their content. For creators, MyWall offers perks, income opportunities, and tools to grow and thrive.
For brands, it delivers seamless collaborations, detailed analytics, and long-term campaign tracking to measure impact over time. MyWall is building a movement where creativity and collaboration unlock new possibilities for both creators and businesses.
Role Description The Influencer Marketing Specialist will manage end-to-end influencer campaigns, from identifying and onboarding creators to tracking performance and optimizing results. Day-to-day responsibilities include researching and shortlisting relevant influencers, coordinating outreach and negotiations, and maintaining strong, long-term relationships with creators. The role involves collaborating closely with brand and marketing teams to design campaign concepts, brief influencers, and ensure content aligns with brand and platform guidelines.
The specialist will monitor campaign metrics, prepare performance reports, and recommend data-backed improvements.
This is a full-time, on-site role based in Gurugram.
Qualifications
- Experience in influencer marketing, social media marketing, and digital campaign management, with a robust understanding of platforms like Instagram, YouTube, and TikTok.
- Skills in relationship management, communication, and negotiation to build and sustain partnerships with creators and brand stakeholders.
- Ability to conduct market and audience research, analyze campaign data, and use insights to improve strategy and performance.
- Experience in content planning and basic content evaluation to ensure influencer deliverables align with brand messaging and objectives.
- Strong organizational and project management skills, with the ability to handle multiple campaigns and deadlines in a fast-paced environment.
- Comfort working with analytics tools, spreadsheets, and reporting dashboards to track KPIs and present clear campaign summaries.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
- Previous experience in startups or creator platforms is an advantage; familiarity with the Gurugram/NCR creator ecosystem is beneficial.
📌 Influencer Marketing Specialist (Gurugram)
🏢 My Wall
📍 Gurugram