Softtouch Paints is looking for an energetic and result-driven Business Development Executive to expand our footprint in the paint industry. In this role, you will be responsible for driving on-

field sales, building strategic network partnerships, acquiring new clients, and achieving regional target goals.

Key Responsibilities

- Field Sales & Market Expansion: Visit hardware and paint retail shops, interior designers, architects, contractors, and builders to promote and sell Softtouch Paints products.
- Dealer & Distributor Network: Identify, onboard, and appoint new dealers and distributors within your assigned territory to expand market reach.
- Lead Generation & Conversion: Build a database of prospective clients, generate sales leads, secure orders, and ensure timely payment collections.




- Promotional Events & Engagements: Plan, organize, and execute local marketing initiatives, including painter meets, contractor meets, and dealer events to boost brand visibility and sales volume.
- Target Achievement & Travel: Consistently meet and exceed individual sales targets.

Travel across assigned locations, cities, and neighboring regions as required by business needs.
- Client Relationship Management: Maintain strong long-term relationships with existing trade partners, handle client follow-ups, and ensure customer satisfaction

Perks and perks

Health insurance, Annual bonus

📌 Business Development Executive (BDE) (Amravati)
🏢 Softtouch wall putty and paints
📍 Amravati