Role & responsibilities

- Achieve monthly, quarterly, and annual sales targets for the assigned territory.

- Manage and develop distributor and dealer networks to ensure effective market coverage.

- Drive primary and secondary sales growth across the assigned area.

- Lead, motivate, and monitor the performance of the sales team.

- Ensure effective outlet coverage, beat planning, and route productivity.

- Expand distribution and develop new outlets/markets.

- Ensure product availability, visibility, merchandising, and proper shelf execution.

- Implement company schemes, promotions, and trade marketing activities.

- Monitor distributor stock, inventory levels, and outstanding payments.

- Track competitor activities, pricing, schemes, and market trends.

- Prepare sales forecasts, market reports,



and performance reviews.

- Build strong relationships with distributors, retailers, wholesalers, and key customers.

Preferred candidate profile

- Graduate/MBA in Sales & Marketing preferred.

- 3-6 years of experience in FMCG sales, preferably in a similar ASM role.

- Strong knowledge of distributor management and general trade.

- Positive leadership, communication, negotiation, and analytical skills.

- Target-oriented with strong execution and team-management abilities.

- Willingness to travel extensively within the assigned territory.

📌 Area Sales Manager (Ahmedabad)
🏢 Satvam Nutrifoods
📍 Ahmedabad