17 Aug
|
Mspire Ventures
|
Ahmedabad
17 Aug
Mspire Ventures
Ahmedabad
:
We Are Hiring Performance Marketing Specialist In Ahmedabad.
Designation
Performance Marketing Specialist
Location: Ahmedabad
Department: Marketing
Reports To: Marketing Manager / Head of Marketing
Experience: 3–5 Years (preferably in B2B digital marketing)
Employment Type: Full-Time
Industry: Industrial Equipment / Manufacturing
(Only Male Can Apply)
Key Responsibilities:
- Design, implement, and optimize high-performance marketing campaigns across platforms including Google Ads, LinkedIn, Facebook, Instagram, and other relevant B2B channels.
- Manage and allocate paid advertising budgets effectively to ensure maximum ROI and lead generation.
- Develop and maintain comprehensive tracking and attribution systems to monitor campaign performance across channels.
- Build and refine audience targeting strategies based on industry, company size, job title, and other relevant B2B segmentation criteria.
- Collaborate with the content and design teams to create impactful ad creatives and conversion-optimized landing pages.
- Conduct A/B testing on ad copy, visuals, landing pages, and call-to-action (CTA) elements to improve performance continuously.
- Generate detailed campaign performance reports and provide actionable insights for internal stakeholders.
- Identify and explore emerging digital marketing opportunities tailored to the industrial manufacturing sector.
- Stay updated with the latest digital marketing trends, algorithm changes, and best practices in B2B lead generation.
- Partner with the sales team to evaluate lead quality and refine targeting strategies based on real-time feedback.
- Ensure alignment between performance marketing activities and broader marketing strategies and brand messaging.
Requirements:
- Bachelor’s degree in Marketing, Business, or a related field (MBA preferred).
- 3+ years of experience in performance marketing, particularly in B2B or industrial sectors.
- Proficient in Google Ads, LinkedIn Campaign Manager, Facebook Business Manager, and other digital ad platforms.
- Strong analytical skills and experience with tools such as Google Analytics, HubSpot, or similar CRM/marketing platforms.
- Excellent understanding of conversion rate optimization (CRO), lead scoring, and campaign attribution models.
- Ability to manage multiple campaigns and priorities in a rapid-paced environment.
- Strong communication and cross-functional collaboration skills.
📌 We Are Hiring Performance Marketing Specialist In Ahmedabad
🏢 Mspire Ventures
📍 Ahmedabad