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Key Responsibilities:

- Build and strengthen a premium, aspirational brand identity aligned with global education standards

- Own brand storytelling, messaging, and consistency across all touchpoints

- Drive high-quality leads and enrolments through targeted ATL, BTL, and digital campaigns

- Develop city-wise and micro-market strategies for premium catchments

- Lead paid media, digital funnels, website optimization, and analytics

- Track and improve CPL, CAC, lead quality, and conversion ratios

- Responsible for driving and owning the Admission targets for the Brands

- Partner with admissions teams to align marketing and selling narratives

- Create premium sales tools, pitch decks, and parent engagement assets

- Enhance the end-to-end parent journey from enquiry to admission

- Build alliances with premium communities, corporates, and relevant brands

- Drive curated events, open houses, and brand-led experiences Monitor and report on campaign performance, providing actionable insights for continuous improvement

- Lead internal tears and external agencies with explicit KPIS and budgets

📌 Sr Manager Marketingschool chain), Mumbai
🏢 Talent Leads Consultants
📍 Mumbai