Roles and Responsibilities:

Maintain, Manage & Execute Digital Marketing (SEO / SMO) campaigns for multiple websites to increase traffic and leads

Leverage Google Analytics and other tools to increase keyword performance and rankings.

Prepare & Provide search reports and status updates to corporate marketing and clients ,

Become a subject matter expert on digital marketing and web trends ,

To generate web content that is engaging and capable to attract the traffic on the sites.

Keyword Research, Optimization, Article Marketing, site structure, URL rewrites, social media, blogging and link building

Liaison with internal teams on campaign developments and perform keyword research and basic to advance analysis

Responsible for complete SEO / Digital Marketing process (on and off page optimization)

Analyze and help increase the website traffic and generate website traffic report

Making changes necessary to the site and implementing the plan

Experience with on page optimizations, including title tags, heading tags, meta descriptions, cross-linking,



appropriate keyword density, etc.

Requirements:

Knowledge of off-page SEO, such as link building and creating citations

Familiarity with back-links, their impact on rankings, as well as PageRank and domain authority

Acumen with technical SEO aspects such as sitemaps, semantic mark-up, canonical tags, pagination, and resolving crawl errors

Knowledgeable with Google Analytics, Google Webmaster Tools, and other related SEO reporting tools

Ability to always stay up to date with the latest trends with search engines and their ever-changing algorithms

Prior experience in B2B software/technology is a plus

Conceive, Create, and Launching Blogs on the targeted topics

Proficiency in keyword strategy building and implementation

Solid knowledge of Running Google, Bing, Yahoo search, display.

Ability to successfully manage multiple campaigns running at the same time.

📌 SEO Specialist (Gurugram)
🏢 WeAddo
📍 Gurugram