Responsibilities:

- End-to-End Customer Experience Strategies: Demonstrate expertise in developing comprehensive customer experience strategies, encompassing research, vision, and design.
- Diverse Strategy Development: Formulate strategies tailored to different demographics, exhibiting a deep understanding of the market and audience dynamics.
- Brand to Tactical Strategy Solutions: Develop strategies ranging from overarching brand strategies to specific tactical plans for social media, content, and influencer engagement.
- Data-Driven Insights: Utilize an innovative approach to data and research, uncovering unique consumer insights that can be leveraged for strategic advantage.
- Marketing Fundamentals: Possess a strong understanding of core marketing principles and apply them in crafting effective strategies.
- Content Management: Create and manage content calendars, caption banks, and adeptly engage in trendjacking to maintain relevance.
- Community Management and Social Listening: Demonstrate expertise in community management and social listening to deeply understand and interpret diverse consumer behaviors across different social platforms.
- Consumer-Centric Approach: Bring the consumer's world to life for the creative team and clients through qualitative and cultural mining,



as well as synthesizing quantitative research for strategic decision-making.
- Strategic Articulation: Articulate effective strategic rationale with a logical flow, contributing to the formation of compelling narratives that align with the brand.
- Effective Communication: Craft clear and persuasive presentations and decks that communicate ideas, insights, and strategies convincingly.
- Language Proficiency: Proficiency in both English and Hindi, enabling effective communication with a diverse audience.

Qualifications:

- Graduation, Preferably in Media or Marketing, Branding, Advertising.
- Minimum 1 years of Experinece in Social Media Marketing, Instagram Marketing/Reels.
- Proven experience as a Creative Strategist or in a related role.
- Robust understanding of marketing fundamentals and customer-centric strategies
- Ability to navigate and excel in a dynamic setting with a proactive and adaptable approach.
- Understanding of the influencer landscape and strategies to maximize partnerships.
- Demonstrated ability to synthesize qualitative and quantitative research into actionable strategies.
- Creative thinking and out-of-the-box problem-solving skills.
- Capability to translate ideas into impactful content that resonates with diverse audiences.

📌 Post Creative Steategist (Mumbai)
🏢 PassionMojo
📍 Mumbai