Summary:

We are seeking a dynamic and results-driven Performance Marketer to join our growing Property & Real Estate team. As a Performance Marketer, you will play a pivotal role in driving lead generation, optimizing digital marketing campaigns, and maximizing return on ad spend (ROAS) across various online channels. This role is ideal for a fresh graduate or early-career professional eager to build a strong foundation in performance marketing within the competitive real estate sector.

You will be responsible for managing paid advertising campaigns, analyzing campaign performance, and leveraging data to refine strategies that attract high-quality property leads. Your work will directly impact our acquisition funnel, helping us connect buyers and investors with premium real estate opportunities. This is a fast-paced, data-centric role that offers significant growth potential for someone passionate about digital marketing and the property market.

Responsibilities:

- Design, execute, and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, and programmatic networks.

- Monitor and analyze campaign performance using tools like Google Analytics, Meta Ads Manager, and CRM platforms to track KPIs including CAC, CPA, ROAS, and conversion rates.

- Conduct A/B testing on ad creatives, copy, landing pages, and targeting parameters to improve campaign efficiency and ROI.

- Collaborate with content and design teams to develop high-converting ad creatives and landing pages tailored to real estate buyer personas.





- Implement and manage tracking mechanisms (UTM parameters, pixel tracking, conversion APIs) to ensure accurate data collection and attribution.

- Generate regular performance reports and present insights to stakeholders to guide strategic decision-making.

- Stay updated on industry trends, algorithm changes, and emerging digital marketing tools relevant to the real estate sector.

- Identify and leverage high-performing channels and audiences to scale successful campaigns cost-effectively.

Requirements

Requirements:

- Bachelor’s degree in Marketing, Business, Communications, or a related field (fresher candidates are encouraged to apply).

- Basic understanding of digital marketing principles, especially paid media and performance marketing.

- Familiarity with Google Ads, Meta Ads Manager, Google Analytics, and CRM systems (e.g., HubSpot, Zoho).

- Robust analytical mindset with the ability to interpret data and translate insights into actionable strategies.

- Proficiency in Excel or Google Sheets for data analysis and reporting.

- Excellent written and verbal communication skills to collaborate across teams and present findings.

- Self-motivated, detail-oriented, and able to thrive in a fast-paced, results-driven environment.

- Willingness to learn and adapt quickly in a growing real estate technology ecosystem.

Note: This role is ideal for a motivated fresher with a passion for digital marketing and real estate.

Salary is negotiable based on performance and potential.

📌 Neosetspace - Performance Marketer (Hyderabad)
🏢 Digital Nest
📍 Hyderabad