17 Aug
|
Muthoot Fincorp
|
Mumbai
17 Aug
Muthoot Fincorp
Mumbai
Own and drive the overall marketing strategy across different business divisions in line with organizational goals.
- Plan, manage, and execute integrated marketing campaigns (digital, offline, brand, performance, retail, SEO, Performance Ads etc.) for all internal divisions.
- Act as the primary liaison with external marketing agencies, including creative, digital, media, and PR agencies.
- Develop and manage annual and quarterly marketing calendars across divisions.
- Ensure consistency in brand guidelines, messaging, and communication standards across all campaigns.
- Review, approve, and monitor agency deliverables including creatives, media plans, content, and performance reports.
- Track campaign performance and ROI, analyze insights, and recommend improvements.
- Coordinate with internal stakeholders (sales, product, operations, leadership) to gather requirements and align campaigns with business priorities.
- Manage marketing budgets, track spends and ensure cost effectiveness across divisions.
📌 Manager - Marketing (Mumbai)
🏢 Muthoot Fincorp
📍 Mumbai