To drive institutional sales of Syona Fans by identifying and developing relationships with key decision-makers such as builders, real estate developers, architects, interior designers, consultants, and large institutions, ensuring business growth and consistent revenue generation.

Key Responsibilities:

1. Institutional

Sales Execution

- Drive sales of Syona Fans through institutional channels (real estate projects, schools, hospitals, corporate offices, etc.).

- Generate and convert B2B leads from realtors, interior designers, and architects.

- Identify, engage and convert bulk buyers in targeted industry verticals.

2. Key Account

Management

- Develop strong relationships with key accounts and maintain high levels of client satisfaction.

- Ensure repeat orders and long-term business through excellent service and product support.

- Regularly update clients with current products, offers, and business developments.

3.

Client

Meetings

& Field Visits

- Conduct regular meetings with realtors, architects, interior designers, and project consultants.

- Visit construction sites and ongoing projects to promote product specifications and close deals.

4. Product

Presentation & Promotion





- Give professional presentations and product demos to target clients.

- Collaborate with the marketing team to conduct on-ground promotional activities, exhibitions, and architect meets.

5. Target

Achievement

- Meet or exceed monthly, quarterly, and annual sales targets.

- Provide accurate sales forecasts and sales funnel reports to the management.

6. Market

Intelligence

- Track competitor activity, pricing, and new market trends.

- Provide timely feedback to the product and marketing teams on customer needs, competitors, and market conditions.

Requirements

- Bachelor’s Degree in Business, Marketing, or related field (MBA preferred).

- 2-5 years of experience in institutional/B2B sales (preferably in electricals, fans, appliances, or building materials).

- Experience in dealing with architects, consultants, and project heads is highly desirable.

- Strong communication and interpersonal skills

- Persuasive sales skills and confidence in presenting technical products

- Relationship building and client management

- Self-motivated with a results-driven approach

- Ability to travel extensively within assigned regions

📌 Key Accounts Officer - Syona Fans (Coimbatore)
🏢 Roots Group of Companies
📍 Coimbatore