DSF - Sales
Reporting To
(Title)
Assistant Regional Manager / Regional Manager/Asst. Zonal Head
Superior’s Superior
(Title)
Zonal Head/Asst. Zonal Head/Head of Sales
Unit
Birla Sun Life Insurance Company Ltd
Location
Zone
Business
Life Insurance
Date
May 2013
1) Job Purpose
The purpose of this job is to manage a team of Agency Managers, ensure advisor recruitment as per plan, and assist the Branch Head to make the branch a profit centre and to achieve annual business targets.
2) Dimensions
What are the areas (in quantitative terms) the job has an impact on?
Dimension
Remarks
1.
Manpower (Nos.)
8 to 10 AMs
2.
Annualised Premium (in Cr)
50 Lac to 1.5 Cr
3.
Policies (Nos)
100 to 500
4.
Net Annualised Advisor Commission (NAAC) (in Cr)
10 Lac to 30 Lac
5.
Persistency
85%
13 month Rolling Premium Persistency
6.
Sales Progression
Maintain 30% of sales progression in the team
7.
Licensing
Create distribution as defined in the targets
3) Job Context & Major Challenges
(What are the specific aspects of the job that provide a challenge to the jobholder in the context of the Unit/Zone?
Key Challenges for the role –
- Unavailability of Quality Manpower in terms of Agency Managers and advisors, Retention of Quality Manpower
· Licensing of Advisors – Pass Percentage is very low, getting examination dates for Online Examination is very difficult.
- Fluctuating market condition
- Delay in completion of business during month end as it involves the long process to issue the policy (starting from policy receipting, scanning, completing requirement, medical follow ups and finally the completion).
- Infrastructure constraints
- Ensuring that business is carried out as per the compliance & regulatory setting
Accountability
Supporting Actions
4) Principal Accountabilities
Ensure performance of assigned Agency Managers with respect to recruitment of Advisors & achievement of business targets.
1. Recruit quality
📌 BH DSF Kolkata Metro
🏢 Financial services
📍 Kolkata
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