Title: Digital Brand Manager – Online Business Experience: 5–8 years Location: Bengaluru (Work from office) Compensation: Open to discussion Role Type: Full-time (Fixed-term employment) About the employer brand: The organization is the digital learning initiative of one of India’s most prestigious management education institutions. Established to make high-quality management education more accessible, it delivers online learning experiences to professionals and learners across the country. As the organization rapidly expands its online business, it is strengthening its digital-first approach to brand building, consumer engagement, and integrated marketing. Role Overview This role is ideal for a hands-on marketer who combines sharp brand thinking with strong digital fluency and understands how to shape a brand across every online consumer touchpoint. You will own the digital brand narrative, lead integrated campaigns, and work closely with teams across performance marketing, content, product, design, and business.



The role requires someone who can balance long-term brand building with measurable business outcomes while operating in a fast-paced, high-ownership workplace. Job Description Own and evolve the digital brand strategy for the online business, ensuring consistency in voice, tone, positioning, and visual identity across channels Plan and execute integrated brand campaigns across social media, video, influencer marketing, content, OTT, programmatic, and emerging digital platforms Manage multiple campaigns and programs simultaneously using a data-driven and structured project management approach Partner with performance marketing teams and agencies to balance brand building with demand generation Ensure campaigns contribute to both brand equity and measurable business impact Lead content and creative development with internal teams and external agencies, from briefing and execution to post-campaign analysis Track brand health metrics, consumer sentiment, and

📌 Digital Brand Manager– A Leading Management EducationInstitution (Bengaluru)
🏢 WinnerBrands
📍 Bengaluru