:As a Digital Marke;ng Specialist, you will be responsible for planning and execu;ng digitalmarke;ng strategies to generate leads and increase brand awareness. Your primary focuswill be on PPC, SEM, Linkedin Ads, Display Marke;ng, and Promo;onal Marke;ng channelsto drive lead genera;on. You will work closely with the management and opera;ons team toplan, op;mize campaigns, analyze data, and implement strategies for maximum impact.Key Responsibili,es:

- Develop and implement digital marke;ng campaigns to drive lead genera;on viaPPC, SEM, Linkedin Ads - inMails, Display Marke;ng, and Promo;onal Marke;ng.

- Conduct keyword analysis and u;lize SEO best prac;ces to improve website visibilityand organic traffic.

- Manage Google Adwords campaigns, analyze performance using Google Analy;cs,and create custom marke;ng dashboards for tracking key metrics.

- U;lize Hubspot, Zoho CRM, or similar tools for lead qualifica;on and CRMmanagement.

- Conduct A/B tes;ng, implement drip marke;ng campaigns, and segment targetaudiences for personalized marke;ng efforts.

- Implement remarke;ng strategies to re-engage website visitors and target specificaudience segments effec;vely.

- Stay updated with the latest digital marke;ng trends and tools, including Semrush,Ahrefs, Moz, and others,



and leverage them to optimized campaigns.

- Collaborate with cross-func;onal teams including content, design, and product toensure alignment and consistency in messaging and branding.Requirements:

- 1-2 years of experience in digital marke;ng with a focus on lead genera;on andPPC/SEM campaigns.

- Proven track record of managing successful digital marke;ng campaigns acrossvarious channels.- In-depth knowledge of SEO, keyword analysis, and Google Adwords.- Proficiency in Google Analy;cs and other analy;cs tools for performance trackingand repor;ng.- Experience with CRM systems such as Hubspot, Zoho CRM, or similar pla]orms.- Strong analy;cal skills with the ability to interpret data and make data-drivendecisions.- Excellent communica;on skills and the ability to work effec;vely in a collabora;veteam environment.- Bachelor's degree in marke;ng, adver;sing, or related field.Benefits:- Compe;;ve salary package- Opportuni;es for career growth and advancement- Dynamic and collabora;ve work environment- Health insurance and other benefitsIf you are a results-driven digital marketer with a passion for driving lead genera;on and areeager to join a dynamic team, we encourage you to apply for this chance.

📌 Digital Marketing Manager- Roo (Gurugram)
🏢 Hunarstreet Technologies
📍 Gurugram