17 Aug
|
MM Staffing u0026 Career Consultants
|
India
17 Aug
MM Staffing u0026 Career Consultants
India
:
We are seeking an experienced and creative Digital Marketing Manager with a proven track record in SEO, lead generation, content marketing, and international B2B campaigns. The ideal candidate will come from the service industry, targeting B2B customers, and will have hands-on experience in managing international digital projects, running LinkedIn and Facebook ad campaigns, and generating qualified leads through integrated digital strategies.
Key Responsibilities:
- Develop and implement end-to-end digital marketing strategies targeting international B2B clients.
- Execute and optimize SEO strategies (on-page, off-page, technical) to improve rankings and organic traffic.
- Create and manage lead generation campaigns through email, paid ads, and social media.
- Develop and distribute engaging content (blogs, whitepapers, case studies, landing pages, etc.) tailored to target audiences.
- Manage email marketing campaigns for lead nurturing and customer engagement using platforms like Mailchimp, HubSpot, etc.
- Run and optimize paid ad campaigns on LinkedIn and Facebook, focusing on CPL, conversions, and ROI.
- Work with cross-functional teams to create targeted landing pages and conversion-focused funnels.
- Monitor, analyze, and report performance using tools like Google Analytics, SEMrush, Ahrefs, HubSpot, etc.
- Manage and grow the company’s social media presence across platforms including LinkedIn and Facebook.
- Stay updated with global digital trends, B2B marketing innovations, and emerging technologies.
Qualifications & Experience:
- Bachelor’s or Master’s degree in Marketing, Communications, Business, or a related field.
- 5–8 years of experience in digital marketing, with a strong focus on B2B service industries.
- Proven experience working on international marketing campaigns targeting the US, UK, EU, or APAC regions.
- Solid knowledge of SEO best practices, keyword research, backlink strategies, and Google ranking factors.
- Expertise in LinkedIn Ads, Facebook Ads, and Google Ads (Search, Display).
- Demonstrated success in B2B lead generation and funnel optimization.
- Excellent written and verbal communication skills for content creation and campaign messaging.
- Familiarity with CRM and automation tools such as HubSpot, Zoho, Mailchimp, etc.
Preferred Skills:
- Google Ads, Google Analytics, or HubSpot certifications
- Familiarity with website CMS (WordPress, Webflow, etc.)
- Strong project management and time management skills
- Ability to work independently and lead small digital teams or freelancers
📌 Digital Marketing Manager (India)
🏢 MM Staffing u0026 Career Consultants
📍 India