17 Aug
|
Digital Nest
|
Visakhapatnam Urban
17 Aug
Digital Nest
Visakhapatnam Urban
Posting Title: Digital Marketing Executive
Industry: Health Care
Salary: Rs.20,000
Work Experience: Fresher
Summary:
We are seeking a motivated and detail-oriented Digital Marketing Executive to join our dynamic healthcare organization. This role is ideal for a recent graduate or entry-level professional eager to launch a career in digital marketing within the healthcare sector.
The Digital Marketing
Executive will play a pivotal role in enhancing our online presence, driving patient engagement, and supporting the organization’s mission to deliver accessible, high-quality healthcare through innovative digital strategies. You will be responsible for creating and managing digital campaigns across multiple platforms, analyzing performance metrics, and contributing to content development that aligns with healthcare branding standards. This position offers a unique chance to grow within a mission-driven organization while gaining hands-on experience in a specialized industry.
Responsibilities:
- Develop and execute digital marketing campaigns across social media, email, and search platforms tailored to healthcare audiences.
- Create compelling, compliant, and patient-centric content for websites, blogs, newsletters, and social media channels.
- Monitor and analyze campaign performance using tools such as Google Analytics, Meta Business Suite, and CRM platforms.
- Collaborate with healthcare professionals and internal teams to ensure all digital content adheres to regulatory and compliance standards (e.g., HIPAA, local health authority guidelines).
- Manage and grow social media communities by engaging with patients, responding to inquiries, and promoting health awareness initiatives.
- Assist in optimizing website content for SEO to improve visibility and patient acquisition.
- Support email marketing efforts, including list segmentation, campaign design, and performance tracking.
- Stay updated on digital marketing trends, healthcare industry regulations, and emerging technologies.
Requirements
Requirements:
- Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (recent graduate preferred).
- Basic understanding of digital marketing tools (Google Analytics, Meta Ads Manager, Mailchimp, SEO tools).
- Strong written and verbal communication skills with a keen eye for detail and brand consistency.
- Familiarity with healthcare content standards and regulatory compliance (a plus).
- Ability to work independently and manage multiple tasks in a fast-paced environment.
- Proficiency in Microsoft Office Suite and basic graphic design tools (e.g., Canva, Adobe Express).
- Passion for healthcare, patient education, and digital innovation.
📌 Digital marketing executives (Visakhapatnam Urban)
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