1: Plan content strategy as per accepted communication strategies keeping in view short and long term goals.
2:Identification of inhouse or oursourced content writers for creation of pillar and cluster contents (text, visuals & video) as per plan.
3: Identification of agencies for omni channel content distribution to achieve the required mentions and reach.
4: Work Closely with the SEO team to ensure SEO optimised contents.
5: Responding to requests for information release or press conference from the media or designating a spokesperson or source of information.
6: Establishing and maintaining relationships with consumer, community, employee, and public interest groups.
7: Preparing and editing organizational publications, including employee newsletters or stockholders' reports, for internal and external audiences.
8:
Conferring with managers to identify trends and group interests and providing advice on business decisions.
- Work on Product Positioning in Markets as per our Stratergy
- Work with Influencers to ensure Infuencer marketing is Carried out
- Work with Journalists in association with Local Sales Managers in Countries where we need PR for our Brands and Programs
- Enure all Product COmmunication are in LIne with the Buyer Persona document for Every product
Requirements
7- 8 Years of Proven Track record in Digital content publication & marketing
3 + years has been as content marketer responsible for Content Marketing Stratergies, Organic Growth through Content Marketing.
Advantages
Plan, create and publish contents & news articles on digital platform as per the short, mid and long term requirement of the product and brand in target territories