Company Description
THE LEAPFROG NETWORK is not your average ad agency - we're the cool experts in the marketing playground. Our campaigns are stronger than your coffee, and we've got more ideas than coffee stains on our brainstorming whiteboard. If you're ready for a joyride through the world of witty campaigns and quirky concepts, join us to make your brand stand out like a unicorn!
About the Role:
We're on the hunt for a highly creative and strategically-minded Meme Campaign Strategist to join our agile team. In this crucial role, you'll be at the forefront of shaping how our client campaigns connect with their target audiences and achieve measurable results.
Key Responsibilities:
- Connect with and coordinate across multiple Instagram handles to manage and monitor ongoing campaigns.
- Align content and posting schedules based on client feedback and approvals.
- Plan and execute the timeline, launch, and day-to-day operations of our meme marketing campaigns.
- Get our content into the right places.
You will seed memes into relevant online communities and social channels.
- Scrape and analyze data from campaign performance to prepare detailed reports at the end of each campaign
- Develop campaign plans tailored to client goals, audiences, and platforms
- Maintain clear documentation of campaign timelines, deliverables, and feedback
Requirements:
- Proficiency in Google Sheets (formulas, data organization, basic analysis).
- Strong understanding of Instagram trends, content formats, and audience behavior.
- Familiarity with managing and analyzing social media accounts (Instagram, Facebook, Linked In, etc.).
- Comfortable with client communication, including taking briefs, giving updates, and handling feedback.
- Excellent written and verbal communication skills.
- Ability to multitask, stay organized, and work in a fast-paced environment.
- A proactive attitude and eagerness to learn.