- Business Development and Expansion

- Identify, onboard, and activate new CSC VLEs as HDFC BCs/BFs across all districts.

- Promote banking services such as account opening, deposits, withdrawals, loan assistance, and other financial inclusion activities through CSCs.

- Achieve business growth aligned with targets set by CSC HQ and HDFC Bank.

- Operations and Performance Monitoring

- Provide handholding, training, and continuous guidance to enhance productivity and compliance.

- Address operational bottlenecks in systems, transactions, or onboarding processes.

- Coordination with CSC State/HO and HDFC Teams

- Act as the SPOC between CSC Kerala, HDFC Bank state office, and CSC headquarters for all operational and business communications.

- Ensure timely submission of reports, MIS, and business updates to both CSC and HDFC authorities.





- Support DMs in resolving partner -level or customer grievances.

- Compliance and Audit Support:

Ensure that all CSC -HDFC BC centres in Kerala function in compliance with RBI and HDFC guidelines.

- Facilitate audit requirements and help address any discrepancies raised during inspections.

- Training and Awareness :

Conduct regular training programs for new and existing BCs/BFs on HDFC banking products, KYC guidelines, and digital banking tools.

- Promote financial literacy and digital empowerment initiatives among rural customers.

- Reporting and Feedback:

Maintain updated state -level dashboards reflecting active BCs/BFs and their business performance.

Share feedback with CSC and HDFC for strategic improvements and new product rollouts.