Company Description
At Loony, we specialize in creating personalized miniature gifts that make every occasion unforgettable As a D2C brand based in Chennai, India, we craft unique, handcrafted miniatures that capture cherished moments in a fun and artistic way.
The Opportunity
I'm relaunching a D2C personalized gifting brand - miniature figurines and looking for a co-founder to build the next phase with me.
This isn't a "let's brainstorm an idea" pitch. There's a real foundation already in place:
A validated product in the personalized miniature gifting space, with real repeat demand
30+ brand and creator collaborations executed
A working B2B corporate gifting motion with 10+ closed orders
An engaged community of 2,700+ on Instagram
Hard-won, data-backed clarity on what didn't work the first time around (acquisition economics, ops bottlenecks) - so we're not starting from zero on lessons learned

Role Description As a Co-Founder at Loony, you will play a central role in shaping the company’s vision, strategy, and growth. This is a full-time hybrid role based in Chennai,



with flexibility for some work-from-home arrangements. Day-to-day responsibilities include driving sales and marketing initiatives, overseeing customer acquisition and retention, and collaborating with designers to refine product offerings and brand positioning.

What You'll Do
Share full strategic and operational decision-making - this is a 50/50 partnership in practice, not a title
Own your functional area end-to-end (Ops, or creative - based on your strength)
Help build and refine the go-to-market narrative
Work directly and closely with me - this is a two-person, high-ownership environment in the early stage
Who You Are
Prior experience in a startup, D2C, or e-commerce workplace (Not Mandatory)
Got a fresh perspective and standout skills? Freshers with exceptional ideas are welcome to apply
Comfortable with early-stage, equity-based compensation - this is sweat equity to start, not a salaried r

📌 Co-FounderC Gifting Brand (Chennai)
🏢 LOONY
📍 Chennai