Publisher Business Development
Germane Media LLC | Remote | 1–3 Years Experience |

Role Summary
Germane Media LLC (TGM) is seeking a dynamic and results-driven Publisher Development Executive to join our growing team. This role is instrumental in identifying, onboarding, and nurturing high-quality publisher partnerships across Web, In-App, and CTV environments. You will work at the intersection of technology and partnerships, helping drive revenue growth by expanding TGM’s footprint among premium publishers.

Key Responsibilities
• Identify, engage, and onboard new publishers to integrate TGM’s monetization solutions.
• Meet and exceed sales targets through effective lead generation and deal negotiation.
• Build and maintain strong relationships with existing publishing partners to ensure consistent performance and satisfaction.
• Own post-sale account management for key partners — execute onboarding, optimise yield, and expand revenue via upsell and cross-sell strategies.
• Collaborate with Ad Operations and technology teams to ensure smooth onboarding,



seamless technical integration, and timely issue resolution.
• Conduct ongoing performance analysis to uncover optimization opportunities and scale revenue for both TGM and publishers.
• Educate publishers on the value proposition of TGM’s suite of ad tech solutions.
• Maintain a strong understanding of industry trends and proactively suggest improvements to publisher strategies.
• Represent TGM at industry events, conferences, and virtual meetings to evangelize our platform.

Required Skills & Qualifications
• 1–3 years of experience in publisher development, preferably in the ad tech or digital advertising space.
• Robust understanding of the programmatic advertising ecosystem.
• Demonstrated experience working with Web, In-App, and/or CTV publishers.
• Proven track record of onboarding and scaling publisher relationships.
• Strong negotiation and contract-closing skills, with a demonstrated ability to drive deal

📌 Publisher Business Development (India)
🏢 TGM
📍 India