Company Overview:
Zenwork is a leader in digital tax compliance and regulatory reporting technology. Our flagship platform, Tax1099, is an IRS-authorized e-filing solution that simplifies information reporting for more than 750,000 businesses and 70,000 CPA firms — from high-growth startups to enterprises like Rover, DistroKid, and UC Davis. Backed by Spectrum Equity, we are scaling our enterprise business and the demand engine behind it.

The Role- Director, Demand Generation
We’re hiring a Director, Demand Generation to own the paid, outbound, and account-based demand engine that drives Zenwork’s enterprise pipeline. You’ll set the strategy and stay hands-on — leading a small team while partnering closely with Sales and SDR/BDR to turn target accounts into qualified, sales-ready pipeline.
This is a player-coach role for someone who loves owning a pipeline number and has the operating chops to deliver it across channels.

Exp-8+
Location -Hyderabad,(5 days WFO)

What You’ll Do
Strategy & pipeline ownership
• Own sourced pipeline.



Build and own the demand plan that delivers marketing-sourced and influenced pipeline against enterprise revenue targets.
• Define the enterprise motion. Set the channel mix and quarterly plan across paid media, ABM, outbound, events, and lifecycle.
• Forecast and pace. Manage the demand forecast, budget, and spend pacing against CAC and pipeline efficiency.
Account-based marketing & outbound
• Run ABM. Design and execute 1:1, 1:few, and 1:many ABM programs against named enterprise accounts, orchestrated with Sales.
• Align with SDR/BDR. Coordinate outbound sequencing, messaging, and target-account coverage so marketing and outbound reinforce each other.
• Leverage intent. Use intent and engagement data to prioritize accounts and trigger timely, relevant plays.
Paid, campaigns & events
• Scale paid media. Own paid search, paid social, display, and retargeting — from strategy to optimization.
• Drive the events motion. Own webinars and even

📌 Director - Demand Generation (Hyderabad)
🏢 Zenwork
📍 Hyderabad