This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Founding Product Marketing Manager based in India.
This is a high-impact, zero-to-one opportunity for a product marketing leader ready to build a function from the ground up.
You will shape positioning, messaging, launches, and go-to-market strategy for an AI-native B2B SaaS product.
Working closely with executive, product, marketing, sales, and customer success teams, you will turn product innovation into commercial value.
You will help define how a up-to-date partnership technology category is understood and differentiated in the market.
The role combines strategic thinking with hands-on execution across launches, enablement, competitive intelligence, and customer proof.
You will also establish the processes, metrics, and operating rhythms that allow product marketing to scale effectively.
As the founding hire, your work will have a direct influence on growth, revenue, and the future development of the function.
n

Accountabilities




Define and refine product positioning, messaging pillars, differentiation, and market narrative, establishing a clear and compelling value proposition for target audiences.
Develop the product marketing point of view that supports thought leadership, webinars, customer education, and broader marketing initiatives.
Establish a scalable product launch process, creating cross-functional operating rhythms and assets that turn product releases into measurable commercial opportunities.
Lead launch strategy and messaging for new features and expansion initiatives, defining target audiences, key messages, proof points, campaigns, and supporting channels.
Partner with Marketing to ensure campaigns, launches, sales materials, and customer-facing communications are commercially compelling, product-accurate, and aligned with revenue objectives.
Equip Sales and Customer Success with effective pitch decks, playbooks, training

📌 Founding Product Marketing Manager (India)
🏢 Jobgether
📍 India