Hiring: SEO & AEO Lead (Search + AI Dominance) (Search Engine Optimization Specialist)
Bengaluru | Full-Time | High Ownership Role
⚠️ Read Before Applying
This role is not for traditional SEO managers.
If your experience is limited to basic on-page/off-page execution, this will not be a fit.
We are looking for someone who has personally driven search dominance in competitive categories and understands where search is headed — AI-first discovery, zero-click journeys, and answer engines.
The Mission
Own and scale the organic visibility of two of India’s leading franchise platforms:
Franchise Bazar
Sparkleminds
Your goal is not “improving rankings.”
Your goal is to ensure we show up everywhere a business owner searches —
Google, Meta ecosystems, and AI platforms like Chat GPT, Gemini, and Perplexity.
What You’ll Be Responsible For
Search Dominance (SEO)
Build and execute a category-level SEO strategy , not just keyword plans
Rank high-intent, competitive keywords across India
Drive sustained organic traffic that converts into business leads
AI Visibility (AEO)
Design and implement Answer Engine Optimization strategies
Structure content for AI retrieval, citations, and zero-click results
Actively experiment with and adapt to evolving AI search ecosystems
✍️ Content Engine Ownership
Build a scalable, high-quality content engine (not just blogs)
Identify content gaps competitors haven’t captured
Ensure every piece of content has a transparent search + conversion objective
Team Leadership
Lead and push a team of writers toward performance-driven output
Set benchmarks for quality, speed, and impact
Work closely with the Digital Marketing Manager for integrated growth
Performance & Accountability
Own traffic, rankings, and lead generation from organic channels
Make decisions backed by data — not assumptions
Continuously refine strategy based on algorithm and behavior shifts
Who This Is For
We are looking for someone who can confidently say:
“I have ranked highly competitive keywor