Talasha has been mandated to hire a Sr Manager- Performance Marketing (Amazon Ads) for an Amazon reseller that is the marketplace leader for more than 600 sub-categories. This is a role that will own the Performance Marketing P& L on Amazon USA and will supervise performance marketing & category teams
Responsibilities-
Build & own a robust performance marketing strategy for amazon PPC campaigns in USA () Deliver the ROI/ROAS targets & own the performance marketing P& L Partner with the leading marketplaces to create competitive Joint Business Plans, DSPs, etc Brief the creative team with a strong conversion lens, translating data into sharper hooks, formats, offers and audience angels Run structured, always-on AB/B testing across audiences, placements, creatives, bidding strategies,
landing pages & promotional constructs Build and maintain a live performance dashboard with clear visibility for the leadership team Identify drops, anomalies or scale opportunities early and respond with clarity Study competitor strategy & align with evolving marketing benchmarks Optimise the pricing strategies, deals & sales promotions Collaborate & partner with inventory, supply chain, catalogue & customer service teams to ensure the optimal customer experience Positive to have -
At Least 3 years experience in amazon advertising strategy on (ie usa marketplace) Prior experience in amazon advertising agencies is preferred Experience in owning the amazon marketing P& L Experience in cross functional collaboration & stakeholder management Location - Remote, preferably based in Mumbai or Bangalore
CTC - Rs.15-20 LPA (Basis last drawn)