Job Title: Campaign Manager
Location: Noida
Company: Adfluence Hub
Employment Type: Full-time
About Us:
At Adfluence Hub, we are a premier influencer marketing agency recognized for delivering impactful and authentic campaigns that resonate with audiences. We're on the hunt for a dynamic Campaign Manager who can champion our commitment to excellence and drive the success of our campaigns.
Position Overview:
We are seeking a highly skilled Influencer Campaign Manager to oversee the execution of large-scale micro and mass influencer campaigns. The ideal candidate will have strong influencer marketing experience, an eye for selecting the right influencers, and the ability to drive impactful campaigns from planning to execution.
Key Responsibilities:
Influencer Sourcing & Relationship Management
Identify, vet, and onboard both macro & micro-influencers based on relevancy, audience quality, and engagement metrics. Maintain and grow a robust network of micro-influencers to drive mass campaigns efficiently.
Negotiate competitive influencer pricing based on industry benchmarks and campaign budgets. Ensure monthly sign-up and onboarding targets are met. Build and nurture long-term relationships with influencers, ensuring continued collaboration. Campaign Execution & Coordination
Develop, execute, and optimize influencer marketing strategies that align with brand goals. Work closely with internal teams to define campaign objectives, deliverables, and timelines. Manage influencer contracts, deliverables, and payment processes efficiently. Ensure influencers adhere to brand guidelines and content quality standards. Oversee end-to-end execution of influencer campaigns, including content approvals and campaign rollouts. Analytics & Performance Tracking
Track campaign performance using data-driven insights to measure ROI, engagement, and conversions. Leverage analytics tools to monitor influencer impact and optimize future campaigns. Present post-campaign reports with actionable i