17 Aug
|
EMMVEE Photovoltaic Power
|
Bengaluru
17 Aug
EMMVEE Photovoltaic Power
Bengaluru
About the Role
We are looking for a high-impact Brand Manager to drive brand strategy and execution across Emmvee Group's portfolio of businesses. This role requires a blend of strategic thinking, hands-on execution, and cross-functional leadership to build cohesive, differentiated, and high-performing brands.
You will work closely with leadership, business teams, and external partners to shape brand narratives, drive demand, and deliver measurable business outcomes.
Key Responsibilities
1. Brand Strategy & Positioning
- Develop and refine brand positioning across multiple business verticals
- Build long-term brand strategy aligned with business growth objectives
- Ensure consistency in messaging, tone, and visual identity across touchpoints
2. Integrated Campaigns & Execution
- Conceptualize and execute 360° marketing campaigns (digital, offline, content, partnerships)
- Drive campaign planning from insight to execution to performance analysis
- Collaborate with creative, media, and digital agencies to deliver high-quality output
3. Business & Category Understanding
- Develop a solid understanding of the solar/energy ecosystem and related categories
- Translate product and category insights into compelling consumer narratives
- Support go-to-market strategies for new launches and innovations
4. Stakeholder & Cross-functional Management
- Work closely with sales, product, digital, and leadership teams to align brand efforts with business priorities
- Act as the central point of contact for brand across all business units
- Manage external agencies and vendors effectively
5. Performance & Analytics
- Define success metrics and track campaign performance
- Use data and insights to optimize campaigns and improve ROI
- Drive a performance-driven marketing culture
6. Content & Digital Ecosystem
- Oversee content strategy across platforms (social, web, video, etc.)
- Ensure strong storytelling and audience engagement
- Stay updated on emerging platforms, formats, and tre
📌 Brand manager (Bengaluru)
🏢 EMMVEE Photovoltaic Power
📍 Bengaluru