About the brand:
TULIPS is one of India's leading brands in personal hygiene, popular in product categories like Cotton Hygiene products, wet wipes, Adult Diapers & Tissue papers etc. TULIPS sells its products through every retail & online channel. Its products are sold through more than 200,000 retail outlets, at all modern trade chain stores & on every major online grocery portal like Blinkit, Zepto, Nykaa, Amazon, Flipkart etc. It also has one of the highest consumer rating on these online platforms (more than 350,000 top online consumer reviews & ratings). Personal hygiene, is one of the fastest growing sectors in fmcg non-food category. TULIPS is one of the most promising, upcoming brand with 25 years of experience & deep-rooted in product innovation.
About the Role:
We are looking for a dynamic Brand Manager who has atleast 3 years of experience in marketing. Preference would be given to the candidate who had experience in offline marketing as well. The candidate should have explicit understanding of latest concepts of digital marketing & how the brand can be elevated,



utilizing the strengths of the brand.
• The candidate would be given the overall responsibility of the marketing of a specific product category under the flagship brand, TULIPS.
• The candidate would be expected to create out-of-the-box strategies to take the sales of that product category to the next level.
• The candidate would be expected to control marketing strategies in both online & offline channels, for the given product category.
This role requires a strong blend of strategy, analytics & execution, with a sharp focus on learning by experimentation; development of trendy online & offline campaigns which catch the imagination of the consumer; sales growth, category expansion, and market competitiveness.
Key Responsibilities:
1. Category Ownership & Growth
• Identify opportunities for category expansion
• Monitor category performance and implement strategies to maximize revenue & margins
2. O

📌 Brand manager (Delhi)
🏢 Suparshva Swabs
📍 Delhi