Pedigree - we hire for attitude, hustle, and hunger more than degrees. Transparency thrives over titles - this is where interns question CXOs and CXOs say “thank you.” Guided by our values of Customer First, Autonomy & Ownership, Agility with Integrity, Transparency, Challenging the status quo and a strong belief that Razorpay grows with Razors, you’ll be part of a 3000+ strong team building not just products, but the financial infrastructure of the future.
About the Role
The AD/D, Marketing will be responsible for developing and executing marketing strategies tailored to the businesses and will also lead the business charter. This role requires a strategic thinker with a proven track record in leading marketing teams, creating growth marketing strategies, leveraging data for decision-making, and executing successful product brand campaigns. The ideal candidate will have at least 10 years of experience in marketing/Category management, with a robust background in driving all marketing tools and programs to drive growth.
Responsibilities
Business Charter Leadership:




Lead the business charter, driving strategic initiatives to enhance business engagement and growth.
Work closely with product, sales, and customer success teams to ensure seamless execution of the business charter.
Strategic Planning and Execution:
Develop and implement comprehensive marketing strategies to drive growth in the business segment.
Collaborate with cross-functional teams to align marketing initiatives with business goals.
Team Leadership:
Lead, mentor, and inspire a high-performing marketing team.
Foster a collaborative and innovative team culture that encourages professional growth.
Data-Driven Decision Making:
Utilize data analytics to track, measure, and optimize marketing performance.
Conduct market research to identify trends, insights, and opportunities for growth.
Brand Management:
Oversee the development and execution of brand campaigns to enhance brand awareness and reputation.
Ensur

📌 Associate marketing director (Bengaluru)
🏢 Razorpay
📍 Bengaluru