Designation: Head – Modern Trade, E-Commerce & Quick Commerce
Location: Ahmedabad, Gujarat
Industry: Food Manufacturing / FMCG / Frozen Foods
Experience: 12 – 18 Years
Qualification: Graduate; MBA preferred
Reporting To: Business Head
Purpose of this Role
Lead and drive growth across Modern Trade, E-Commerce, and Quick Commerce channels.
Develop channel strategies to maximize sales, market share, profitability, and brand visibility.
Build strong relationships with key accounts, online marketplaces, and quick commerce partners.
Accelerate the company's omnichannel growth agenda.
Key Responsibilities
Channel Strategy & Business Growth
Develop and execute channel-wise growth strategies.
Drive revenue, volume, and profitability targets across MT, E-Commerce, and Q-Commerce.
Identify new business opportunities and emerging retail trends.
Build annual business plans for key accounts and online platforms.
Modern Trade Management
Manage relationships with national and regional modern trade chains.
Lead commercial negotiations, annual contracts, and joint business planning.




Drive product listings, assortment expansion, visibility, and promotional activities.
Monitor account profitability and sales performance.
E-Commerce Management
Lead business growth across major e-commerce platforms.
Develop online sales and category growth strategies.
Optimize product assortment, pricing, promotions, and content.
Improve online visibility, conversion rates, and consumer engagement.
Quick Commerce Management
Drive business growth with quick commerce platforms.
Ensure robust product availability, visibility, and assortment.
Execute channel-specific promotional and activation programs.
Track channel performance and drive category leadership.
Trade Marketing & Execution
Partner with Marketing teams to execute channel-specific campaigns.
Drive in-store visibility, shopper marketing, and digital activations.
Monitor ROI of promotions and trade investments.
Commercial & Financial Management
Man

📌 Head of modern trade (Ahmedabad)
🏢 Iscon Balaji Foods
📍 Ahmedabad