Position : Group Product Manager
Location : Mumbai
Therapy : Acute
Experience :
Minimum 8 years into Brand Management
Role & Responsibilities :
Brand promotional strategies
Expand product base
Analyze competitor strategy
Lead the product executives /product managers and coordinate cross-functional teams
Designing product strategies and execution
Assess promotional needs of the products
Conducting market research
Product launch
Train, motivate and guide the field force
Handle product related quiries
Carry out events ( Domestic & International)
Managing conferences
Design trade activities
Sales / Data Analysis
Conducting Training/Briefing meets
Participate in the Cycle review meetings
Functional Knowledge / Skills:
General
Analytical skill
Customer development through focused approach
Sales coordination in competitive setting
Ability to travel
In depth knowledge of pharma products and the brand he/she has to handle
Specialized
Brand differentiation by developing product concepts
Anticipating competitor behavior through data analysis to keep check on market trends
Contingency Planning
Creative copy writing-To creating high perception story lines for the brands
Persuasion-To persuade team members to orient their mindset towards gaining leadership and moving from Good to Great