EF Polymer is seeking a energetic, experienced, and strategic Marketing Manager to build and lead the company's marketing function across India and international markets. This role is perfect for someone who has successfully driven brand building in startups, ideally in agri-tech, sustainability, or impact sectors, and who thrives in fast-paced, high-growth environments.
The Marketing Manager will be responsible for crafting the overall marketing vision and execution roadmap—across digital, offline, ATL/BTL, PR, content, and partner campaigns. While you will be supported by agencies, a graphic designer, and ground teams, your role will be focused on strategy, planning, coordination, and quality control. You will work closely with leadership, product, sales, and international teams to drive consistent brand visibility and lead generation.
KEY RESPONSIBILITIES
Strategy & Planning
Develop and own the end-to-end marketing strategy aligned with business goals—across retail, B2 B, government, and international verticals.
Design marketing roadmaps for key seasons, new product launches,



partnerships, and regional campaigns.
Set measurable objectives, KPIs, and feedback loops to optimize campaigns and track ROI.
Branding & Awareness
Shape EF Polymer’s brand voice and messaging for farmers, governments, and global stakeholders.
Develop narratives that convey impact, innovation, and sustainability using creative and data-driven storytelling.
Lead brand consistency across product packaging, field collaterals, digital content, and presentations.
Digital & Content Marketing
Oversee all digital activities, including social media strategy, content planning, newsletters, and email campaigns.
Coordinate with the social media agency and internal/external content creators for post quality and cadence.
Monitor performance across platforms (Linked In, Instagram, X, Facebook) and course-correct as needed.
Offline & On-Ground Marketing (ATL/BTL)
Plan and manage ATL/BTL campaigns such as rura

📌 Marketing manager (Udaipur)
🏢 EF Polymer India
📍 Udaipur