Job Type: Full-Time | In office
Working Days: Monday to Saturday
Weekly Off: Sunday
Working Hours: 10:00 AM to 7:00 PM
About the Role
We are looking for a Google & Meta Ads Manager to manage and grow the company's digital advertising campaigns across Google Ads, Facebook and Instagram.
Key Responsibilities1. Meta Ads Management
- Plan, create and manage advertising campaigns on Facebook and Instagram.
- Set up campaigns for:
- Lead Generation
- Website Traffic
- Product Sales
- Remarketing
- Brand Awareness
- Instagram/WhatsApp Enquiries
- Create and manage different audience segments.
- Set up Custom Audiences and Lookalike Audiences.
- Manage retargeting campaigns for website visitors and social media users.
- Test different creatives, copy, audiences and campaign objectives.
- Monitor campaign performance and optimize budgets accordingly.
2. Google Ads Management
- Plan and manage Google Search, Display, Performance Max and YouTube campaigns.
- Conduct keyword research and identify high-intent search terms.
- Create and optimize search campaigns for jewellery and lab-grown diamond products.
- Manage negative keywords and search terms.
- Optimize bids, budgets, locations and audiences.
- Monitor Quality Score, CTR, CPC, conversions and ROAS.
- Develop remarketing campaigns through Google Ads.
3. Campaign Strategy
- Develop monthly paid advertising strategies based on business objectives.
- Plan campaigns for new collections, products, offers and festive seasons.
- Identify suitable target audiences for different jewellery categories.
- Allocate advertising budgets based on campaign performance.
- Continuously test new audiences, creatives and campaign structures.
4. Lead Generation & Sales
- Generate high-quality leads and enquiries for the sales team.
- Track leads coming through:
- Website
- WhatsApp
- Instagram
- Facebook
- Google
- Work with the sales
📌 Facebook Ads Manager (Juhu)
🏢 Ivee Gems and Jewellery
📍 Juhu
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