Meta Ads Expert (Performance Marketing Executive)
Product & Service Industry Specialist
Location: Durgapura, Jaipur - 302018
Work Type: Work From Office ONLY
Salary: ₹15,000 - 25,000 per month + Performance Incentives
Important Note
This role is only for experienced Meta Ads professionals who have already delivered:
- Strong ROAS in product-based businesses:
- Consistent high-quality leads for service-based businesses
Beginners or theory-based profiles should not apply.
Role Overview
We are looking for a professional Meta Ads Expert who understands performance marketing deeply and can independently manage, scale, and optimize campaigns for both product and service industries.
Key Responsibilities
- Plan, launch, and scale Meta Ads (Facebook & Instagram)
Handle ads for:
- Product-based brands (focus on ROAS)
- Service-based businesses (focus on lead quality)
Create and manage:
- Campaign structure
- Ad sets
- Creative testing strategies
- Creative team
- Social media team
- Website and funnel team
- Build and optimize:
- Product sales funnels
- Lead generation funnels
Implement:
- Pixel setup and tracking
- Conversion APIs
- Event tracking
- Manage daily budgets and scaling plans
- Prepare performance reports and insights
- Participate in strategy and review meetings
Experience Required
- Minimum 3 years of hands-on experience in Meta Ads
- Proven track record in:
- E-commerce performance marketing
- Service lead generation campaigns
- Experience in a Digital Marketing Agency is preferred
- Comfortable managing multiple ad accounts
Skills We Expect
- Deep understanding of Meta Ads Manager
Strong knowledge of:
- Audience research
- Creative testing
- Funnel-based marketing
- Ability to read and act on data
Explicit understanding of:
- Profit, margins, and ROAS
- Lead quality vs quantity
- Strong coordination and communic