Company Description
Auburn Digital Solutions is a full-service digital agency headquartered in Mumbai, with branches in Delhi, Bangalore, and Kolkata. The agency provides 360-degree brand solutions and creates integrated digital experiences for clients. Auburn’s teams bring diverse expertise and years of experience across sectors such as FMCG, BFSI, sports, travel and hospitality, education, telecom, infrastructure, and entertainment. The agency focuses on driving strong ROI for clients through a comprehensive list of digital services, making it a dynamic setting for data-driven marketing professionals.

Role Description
:Summary

Own end to end measurement setup and delivery across a portfolio of 8 to 12 enterprise clients. This is a hybrid role: 60 percent hands on tracking implementation across web and app, 40 percent delivery ownership covering scoping, timelines, QA sign off and client communication. The person is accountable for tracking accuracy being defensible when a client's numbers do not match their internal system.

Core Responsibilities





Web analytics and tag management
- Design and implement GA4 measurement plans: event taxonomy, custom dimensions, conversion configuration, data streams, cross domain setup, consent handling
- Build and maintain GTM containers at scale across multiple client accounts, including versioning discipline, naming conventions, workspace hygiene and rollback readiness
- Implement server side GTM where the client stack requires it: container provisioning, transport URL setup, first party cookie handling, data enrichment before dispatch
- Configure conversion tracking and audience sync across Google Ads, Meta, DV360, LinkedIn and programmatic partners
- Own dataLayer specification documents and drive implementation with client side or internal dev teams
- Set up GA4 to BigQuery export, validate schema, support downstream reporting and Looker Studio dashboards

App measurement and MMP
- Own MMP implementation and ongoing conf

📌 Digital Analytics Lead (Mumbai)
🏢 AUBURN DIGITAL SOLUTIONS
📍 Mumbai