Welcome to Figuring Fashion Podcast
Figuring Fashion is a growing media brand bringing India’s fashion, lifestyle, and creator ecosystem into the spotlight. We don’t just upload episodes. We build conversations, moments, and ideas that travel.
We’re looking for a Content Producer & Social Media Lead – Podcast & Personal Brand who understands how content actually works on the internet.
Not just posting. Not paid ads. Not SEO jargon. Not “digital marketing” for the sake of it.
This is a content-first role built around:
Hooks. Storytelling. Editing sense. Internet culture. Organic growth. Resonance.
If you can watch a Reel or You Tube video and explain why it worked, why people shared it, and why it made someone stop scrolling — you’ll fit right in.
What you’ll be doing:
• Leading Instagram-first content for Figuring Fashion — from ideation to execution
• Producing social media content around podcast episodes, guests, founder content, and original ideas
• Identifying strong hooks from long-form conversations and turning them into high-performing Reels




• Working closely with our in-house editor to shape the final output — not just hand over timestamps
• Reviewing cuts, suggesting improvements, and helping the editor bring out the strongest moments
• Writing sharp captions, titles, reel hooks, and post copy in clear English
• Contributing ideas for the founder’s personal brand and helping execute them consistently
• Planning content formats, BTS ideas, employee-led content, and experimental reel concepts
• Tracking what works on Instagram and improving content based on performance
• Supporting You Tube content packaging where required, including titles, thumbnails, intros, and clips
Simple in theory. Powerful in execution.
What we’re looking for:
• 1–3 years of hands-on experience in social media, content creation, creator-led brands, podcasts, media, or entertainment
• Solid understanding of organic growth through content — not just paid ads, SEO, or textbook marketing

📌 Content Producer (Chennai)
🏢 Figuring Fashion
📍 Chennai