Job Title: Marketing Manager – Programmatic and DOOH
Location: Mumbai / Delhi / BLR
Role Overvie
w We are looking for a dynamic and growth-oriented Programmatic Marketing Manager to accelerate the adoption and monetization of Programmatic DOOH media solutions. This role sits at the intersection of marketing, revenue generation, partnerships, and demand creation, with a strong focus on building market presence, driving advertiser adoption, and creating scalable growth opportunities across agencies, brands, and programmatic ecosystems
The ideal candidate will combine strategic marketing thinking with business acumen to position Times OOH’s programmatic offerings as a preferred platform for data-driven, measurable, and outcome-led advertising
.
Key Responsibiliti
es
Market Development & Demand Generat
ion Develop and execute integrated go-to-market strategies to drive awareness, adoption, and revenue growth for Programmatic DOOH solutions across properti
es. Build category-specific growth plans targeting advertisers across sectors including but not limited to - FMCG, Auto, BFSI,



Retail, Real Estate, Travel, and Consumer Technolo
gy. Identify emerging market opportunities and translate insights into scalable demand-generation initiativ
es.
Agency & Ecosystem Marke
ting Strengthen relationships across media agencies, trading desks, DSPs, SSPs, and digital buying teams to drive programmatic dem
and. Collaborate with agency planners and buyers to position Programmatic DOOH as a strategic media channel within omnichannel campai
gns. Drive education and advocacy initiatives including workshops, roadshows, product showcases, and industry engagem
ent.
Commercial Growth & Sales Enabl
ement Work with Partners to unlock recent revenue opportuni
ties. Develop value propositions and ROI-led narratives for advertisers and agency stakehol
ders. Support business acquisition efforts through solution-led pitches, market intelligence, and strategic account plan
ning. Monitor revenue perform

📌 Marketing Manager (Mumbai)
🏢 TIMES-OOH
📍 Mumbai