Senior Manager – Digital Growth & Demand Generation
Location: Thane, Maharashtra
Company: Really Agritech Private Limited
Employment Type: Full Time
✈️ Travel Requirement: 10–20%
Team Size: Initial Team (4–6) | Scale Target (7–10+)
Department: Marketing
Reports To: Management
---
About Really Agritech
Really Agritech Private Limited is a quick-growing agricultural equipment company operating through a PAN India dealer and distributor network.
We are building a performance-led marketing and growth organisation focused on lead generation, dealer communication, digital visibility, CRM, demand generation and measurable business growth.
We are looking for an entrepreneurial, execution-oriented and commercially driven leader who can build, scale and lead our Digital Growth function.
---
Role Overview
As Senior Manager – Digital Growth & Demand Generation, you will lead and scale the company’s digital growth engine across customer acquisition, CRM, performance marketing, digital communication, analytics, team development and business growth initiatives.
This role combines strategy and execution with direct ownership of digital performance, lead generation and growth systems.
Primary Objective:
Drive growth across:
Sales → Dealer → Retail → Farmer
---
Key Responsibilities
Digital Growth & Demand Generation
* Build and execute annual digital growth strategy
* Develop quarterly growth plans and campaign calendar
* Drive measurable lead generation and conversion
* Improve acquisition quality and marketing efficiency
* Build experimentation and growth frameworks
Performance Marketing
* Manage Meta and Google campaign strategy
* Improve lead quality and conversion rates
* Build retargeting and funnel optimisation systems
* Create landing page and acquisition strategy
* Establish reporting and performance dashboards
CRM, Whats App & Customer Communication
* Build and optimise CRM workflows
* Develop customer segmentation and nurturing journeys
* Execute Whats App communication pro