What Makes This Role Interesting
Work across a full-stack programmatic setup covering web, app, and CTV environments Own both supply and demand integrations, with visibility into the complete monetisation workflow Contribute to building and refining programmatic infrastructure in a growing global setup Partner with cross-functional teams across product, supply, and operations to solve real delivery and yield challenges Work closely with evolving formats, integrations, and technologies within the programmatic ecosystem Role Responsibilities
Manage and optimize Google Ad Manager 360 (GAM) and DV360 to support campaign delivery and revenue performance Develop and scale monetisation strategies across Open Bidding, header bidding (Prebid.js / Server-side), and direct integrations Onboard and manage demand partners, including SSPs and Amazon TAM integrations Support publisher integrations across web, app, and CTV environments Create and optimize Programmatic Guaranteed (PG), PMP, and Open Auction deals Manage CTV monetisation setups, including SSAI/CSAI workflows, ad pod configurations,



and OEM integrations Drive yield optimization through floor pricing, UPRs, and demand allocation strategies Monitor and improve key performance metrics, including fill rate, match rate, CPM, and win rate Troubleshoot delivery and integration issues, including discrepancies, VAST errors, and latency challenges Collaborate with internal stakeholders and external partners to improve performance and scale operations Build and maintain reporting frameworks and dashboards to generate actionable insights Skills and Experience
6+ years of experience in Ad Operations or programmatic monetisation Robust hands-on expertise in Google Ad Manager 360 (GAM) and DV360 Experience working with SSPs, DSPs, ad exchanges, and programmatic partners Proven experience with Open Bidding environments (e.g. Pub Matic, In Mobi, Magnite) Strong understanding of header bidding ecosystems (client-side and server-side) E

📌 Senior Manager (Noida)
🏢 Aptita Recruitment :artners
📍 Noida