D2 C Manager – RUMI Fine Fragrances
Location: Bangalore (On-site)
Employment Type: Full time
About RUMI Fine Fragrances
RUMI was born with a simple yet ambitious vision: to build the first truly global fragrance brand from India—one that stands shoulder-to-shoulder with the world’s finest while carrying the soul, depth, and artistry of Indian perfumery.
We are now assembling the founding team that will help bring this vision to life. If you're looking for something easy, this may not be the right opportunity for you. However, if you're excited about building something extraordinary from the ground up, we'd love to hear from you.
Who We're Looking For
We're seeking someone who lives and breathes D2 C.
Someone who thrives in fast-paced environments, embraces challenges, and enjoys the excitement of building an emerging brand.
Someone who wakes up excited to create, experiment, and contribute to a brand with global ambitions.
If you're looking for a slow-paced environment or a traditional work-life balance, this role may not be the right fit.



But if you're eager to be part of a passionate team that inspires and challenges each other every day while having fun along the way, you'll fit right in.
Role Overview: D2 C Manager
As the D2 C Manager, you will build and lead our direct-to-consumer engine end-to-end. This is a high-ownership role where you'll be responsible for setting up, optimizing, and scaling our digital storefront while delivering an exceptional customer experience.
Key Responsibilities
- Set up and manage the RUMI Shopify store end-to-end, including site structure, navigation, design coordination, app integrations, and backend operations.
- Own and manage all product listings, including content, SEO, imagery, descriptions, and A/B testing initiatives.
- Collaborate closely with the marketing team to drive traffic, improve conversions, and maximize sales performance.
- Analyze customer behavior and optimize the conversion funnel to improve key metrics such

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