Description:

Key Responsibilities

1. Influencer Pipeline — End to End

 Build and maintain the influencer identification pipeline — systematic sourcing of Vedic astrology

creators across Instagram, You Tube, and podcasts. Focus: genuine Jyotish practitioners and

educators, not generic spiritual lifestyle accounts.

 Own all influencer outreach — personalised first contact, relationship building, negotiation of

collaboration terms (performance-based UTM commission, not flat fees).

 Onboard recent influencers — brief on the Vedic Gems brand, IGI certification story, content

guidelines, UTM link setup, and ASCI disclosure requirements.

 Issue content briefs for every campaign — specific stone, planet, Jyotish context, permitted and

prohibited language (no outcome guarantees), mandatory ASCI disclosure in first line of caption.

 Review every piece of content before it goes live for sub-100 K creators. Quarterly spot-check for

100 K+ creators.

 Track performance: attributed clicks, orders, conversion rate, and commission due per influencer.





Monthly reconciliation with Growth Manager before payout.

 Fraud check: flag any influencer with a click-to-order ratio >15% before payout is processed.

2. ASCI Compliance

 Every post must carry a disclosure in the first line of the caption — #Ad, #Sponsored, or "Paid

partnership with Vedic Gems". No exceptions.

 'Paid partnership with Vedic Gems' must appear as a text overlay in the first 3 seconds of any Reel

or You Tube video.

 Prohibited language in all content: outcome guarantees, health claims, financial return claims. Brief

every influencer on this at onboarding.

 Maintain a compliance screenshot log for every post. This is a legal requirement, not a nice-to-have.

 Non-compliant posts must be flagged to the influencer within 4 hours for correction. Repeat

violations result in offboarding.

3. Community Management

 Own the Vedic Gems Quora Space — curate questions, post answers that build genui

📌 Influencer (Jaipur)
🏢 Angara ecommerce
📍 Jaipur