A Mid Size Capital Market Broker operating in Prop Desk , Arbitrage , New Age Broking , Wealth and Insurance is hiring for Lead Marketing Strategist
7years + Experience
Duties and Responsibilities
Content Strategy: Build the organization's brand identity and brand awareness by developing and implementing content strategies that bolster the organization's online presence.
Content Creation: Lead content ideation sessions and oversee the creation of high-quality, easy-to-understand content assets. Plan and oversee the creation and maintenance of all formats of web-based content shown on various online media and social platforms (including website, social media, email campaigns, press releases, newsletters, and marketing collateral).
Develop and deploy easy-to-understand creative content to promote organizations' products, services, and brands.
Define clear audience personas and help the marketing team understand who to target and why.



Translate product features and trading advantages into explicit, compelling messaging for traders.
Collaborate with the creative team to brainstorm and conceptualize ideasfor marketing campaigns, ensuring alignment with brand objectives.
Present creative concepts and campaigns to senior management and clients, incorporating feedback as necessary.
Nurture a highly productive in-house team and the partner/agency universe.
Supervise the creation of a wide range of materials, including advertisements, videos, social media content, websites, and packaging.
Stay updated with industry trends, market developments, and competitor activities to identify opportunities for growth and differentiation.
Ensure all creative work adheres to brand guidelines and maintains consistency across platforms.

📌 Vice President Marketing (Kanpur)
🏢 Moneylicious Investments And Consulting Services Private
📍 Kanpur