Mumbai / Full Time /Office - Mon-Fri (Saturday Work from Home)
About the Role
We are looking for a highly creative yet strategically sharp Brand Solutions Strategist to join the branded content and integrated marketing team at Lokmat Click Start.
The person in this role will help conceptualize and build 360° marketing solutions for brands across categories — including FMCG, Auto, Consumer Durables, BFSI, Government, Entertainment, Lifestyle, and more.
Key Responsibilities
1. Brand Solutioning & Campaign Strategy
Develop integrated marketing solutions based on client briefs Translate brand objectives into impactful media/content ideas Build festival-led, culture-led and emotion-led campaign properties Create cutting-edge digital-first and on-ground activations Think beyond standard media plans and develop custom integrations 2. Creative & Consumer Thinking
Understand consumer behaviour, regional sentiments and internet culture Decode trends,
creator culture and platform behaviour Develop insight-led campaign hooks Create storytelling formats across: Instagram / You Tube Influencer ecosystems Branded entertainment Events / Community-led activations 3. Presentation & Pitching:
Build high-quality pitch decks and branded presentations Structure compelling narratives with strong flow and logic Convert abstract ideas into sellable client-ready concepts Collaborate with sales teams to strengthen pitches Present ideas confidently to internal and external stakeholders 4. Cultural & Regional Marketing Understanding
Deep understanding of: Maharashtra culture Festivals Marathi audience behaviour Youth internet trends Tier 2/Tier 3 audience psychology Ability to create campaigns rooted in real emotions and local relevance 5. IP & Content Development
Create scalable content properties and recurring IPs Develop sponsorship opportunities around: Festivals Awards Creator econo
📌 Brand Solutions Strategist (Mumbai)
🏢 Lokmat Media
📍 Mumbai
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